Yazan: admin | 17 August 2013 | No Comments
Categories: PR
As a business, non-profit or association manager, what do you want?
Yazan: admin | 25 June 2013 | No Comments
Categories: PR
For business, non-profit and association managers, is it publicity that delivers newspaper and talk show mentions backed up by colorful brochures and videos, combined with special events that attract a lot of people?
Yazan: admin | 15 April 2012 | No Comments
Categories: PR
Product/service publicity is the superhighway to business success everyone dreams. Then imagine having your product/service written on newspapers, trade publications, aired on radio and viewed on television absolutely for free!!! That’s going to skyrocket your profit target only if you know how to use the best method of getting free publicity.
Yazan: admin | 13 July 2011 | No Comments
Categories: PR
Getting on the radio can be a great tactical move as part of your overall publicity effort, but you do need to have a story idea or an angle to present on a particular topic. Selling yourself as a guest on a talk show is a great way to raise your profile and if your […]
Yazan: admin | 19 March 2011 | No Comments
Categories: PR
Publicity is an important and often overlooked tool of creative selling; and a more cost-effective way of reaching your target audience than advertising. With the inherent third-party endorsement of the media implied in every editorial story, a news or feature article in a newspaper, magazine, or on television or radio, is an infinitely more credibly-perceived […]