Hey, Mr/Ms Manager!

Yazan: admin | 22 October 2013 | No Comments
Categories: PR

Does it really make sense to bet your PR budget on results like newspaper mentions and zippy brochures while your all-important outside audience behaviors are probably receiving much less attention than they need?

Get PR Off the Bench

Yazan: admin | 06 April 2012 | No Comments
Categories: PR

Something that results in your most important outside audiences doing what you need them to do should not be warming the bench.

Why Not PR That Gets Real Results?

Yazan: admin | 05 July 2011 | No Comments
Categories: PR

And not results you can measure only in terms of magazine circulation, TV audience numbers, or news release pickups.

Blogs: Why, Where and How

Yazan: admin | 28 June 2011 | No Comments
Categories: Blogging RSS

So you have heard about the blogs or you are sure you are now going through one of the blog. You might have seen blogs in the search results and would not have noticed it. Yes blogs are now making news but still a large number of people consider them as online diaries or a […]

PR: Time For a New Playbook?

Yazan: admin | 19 May 2011 | No Comments
Categories: PR

When your public relations results pretty much depend on whether your news item gets used in a newspaper column or on a radio talk show, you may be ready for a fresh approach.