What Kind of PR Makes Sense?

Yazan: admin | 25 June 2013 | No Comments
Categories: PR

For business, non-profit and association managers, is it publicity that delivers newspaper and talk show mentions backed up by colorful brochures and videos, combined with special events that attract a lot of people?

A PR Surprise for Managers

Yazan: admin | 20 February 2012 | No Comments
Categories: PR

For those business, non-profit and association managers committed to PR tactics like radio and newspaper plugs, it can come as a surprise to discover where public relations value REALLY lies.